Concept Art, Ideation and the design process














My ideation process is driven by conversations and in-depth collaboration with my clients, SMEs, and, media teams. Through discovery sessions, I conceptualize and visualize themes, user journeys, interactive learning experiences, instructor communication, and learner collaboration opportunities. In addition, unique client specifications such as simulated databases, branching scenarios, hybrid platform integration, and role play which could involve establishing a fictitious agency or company that allows learners to practice and gain insight through hands-on real-world application and assessment. My conceptual process and client presentations can involve traditional drawings, digital drawings, wireframes, finished concept art using Illustrator, Photoshop, HD, and/or motion graphics, and live-action videos using After Effects or Vyond. The example below is a sketch of an interactive video designed to introduce a case study assignment.
Conceptual Draft of a Project Case Study Introduction Using Interactive Video